We are proud to announce that Anthem Advisory advised West Africa's largest clothing manufacturer, DTRT Apparel Ltd., on a major investment from leading private equity firm Verod Capital Management and beverage giant Red Bull, in a transformative deal for the West African apparel industry.
DTRT is a Ghana-based apparel manufacturer and exporter founded in 2013. The business employs over 2,000 staff, mostly women, at its facility in Accra and exports to customers in the US and the EU. Founded on a commitment to "Do The Right Thing," the company is an industry leader in environmental sustainability and has a Gold-level Certificate from Worldwide Responsible Accredited Production (WRAP) for its commitment to ethical manufacturing and employment practices.
Verod Capital is a private equity firm focused on investing in growth companies across various sectors, primarily in Anglophone West Africa. Verod manages over $200 million in assets, has invested in 18 high growth companies, and has been recognized by Private Equity Africa Awards as an "Outstanding New Fund Manager".
Red Bull is the $7 billion producer of Red Bull energy drinks. Red Bull will be an anchor customer for DTRT, and DTRT will be a part of Red Bull's global apparel sourcing operations.